Tata Crucible Coimbatore August 2012 Prelim Questions

1. Which International advertising, marketing and public relations agency founded in 1948?

2. Which company has consumer connect called " Amazing Anjali"?

3. To which famous person Rockefeller foundation gave lifetime achievement award - 2012?

4. Who has been appointed as chairman of US Indian Business school?

5. Identify this, in the world of simson?

6. Name the founder of National stock exchange who passed away recently?

7. Which super computer made by IBM is the fastest in the world?

8. Which global politician once Prime minister of this country founded Advanced Info services, Country's largest GSM?

9. Which Infrestructure company was founded in 1978 by Grandhi Mallikarjuna Rao?

10. Identify face? Loreal

11. who is behind famous companies such as Ausbridge Holdings, Chess Health care, Halidon Marketing Pvt Ltd, Kriya FMCG,Kaiser Surya Samudra?

12. In 1953, which Indian businessman offered Rs.40000 to RC Majumdar for publication of author's now famous book on history and culture of India?

13. Which is the second most expensive spice in the world after saffron?

14. Which company has join hands with NDTV to launch"support my school" campaign, a movement for healthy, active and happy schools?

15. Whose ad compaign is this? RMKV

16. First recorded contracts was agreed on which commodity in Dojma exchange in Japan in 1730s?

17. In its original greek for thsi word means " folded paper" - Name the term which is ver dear to all of us?

18. In 1895, Franz Weis and Armand Kosman founded which company using Daniel Swarovski's family name and this company is expertise in glass cutting?

19. Which retail company known for its “Blue Light Specials.” They occurred at surprise moments when a store worker would light up a mobile police light and offer a discount in a specific department of the store.

20. Name the person? SJ

21. Which word comes from the latin verb mittere, meaning "to send"?

22. Which drug is used for athletes foot and bedsores form the company of Glaxo

223. Which indian eyecare company owned by Mendonca family?

24. Accoring to forbes, who is the most powerful mom in th world?

25. IT company logo

India's first tiger rescue centre in Sunderbans

KOLKATA: The first tiger rescue centre of the country will be ready to welcome big cats in three months. Being developed at Jharkhali in the Sunderbans, the centre will provide asylum to injured and straying tigers that are either brought to Kolkata for treatment or released in far corners of the mangrove forest. Even though fenced off from the rest of the jungle, the centre will be contiguous to the main Sunderbans and allow tigers to roam free in the wild. They will, however, not be able to leave the centre which will be fenced off.
Work on the centre's outer fence is complete. Fifteen feet high iron bars have been erected to create a boundary that cuts it from the rest of the forest. There will be an inner periphery with a lower fence made of bars interspersed with chain-links. It will mark separate enclosures for four tigers across a 100-acre area. Adjacent to the Chhoto Herobhanga river, the centre will be enclosed on all four sides and have waterbodies apart from enough mangrove cover for tigers to feel "at home", said Pradip Vyas, director, Sunderban Biosphere Reserve. "It will allow us to treat injured tigers in the forest itself which will spare them the agony of having to spend months at the zoo hospital in Alipore. While they will be able to stay back in the forest, the tigers will remain protected at the centre.

Jumbo found dead in Sathyamangalam forests

COIMBATORE: The carcass of a 35-year-old female elephant was found in Bejaleti forest area in the Bhavani Sagar range of Sathyamangalam forests on Wednesday morning.
According to the autopsy report, the elephant died due to respiration related ailments, forest officials said. The body was detected by a patrolling party during its usual rounds in the interiors of Bhavani Sagar forest area.
Due to ailment, the elephant was unable to consume food for quite a long time and its condition worsened in the last few days, officials said. It may have died on Friday, Sathyamangalam DFO N Sathish said.
Elephant deaths in Erode district are on the rise. The total jumbo deaths in the district in the last 10 years is 298. Last week, carcasses of four elephants were found in three forest ranges in the district in a span of two days. A male elephant was found dead in Anthiyur forest area. Cause of death was the formation of worms in the liver. In Chennampatty forest range, two elephants died due to prolonged illness. A five-year-old female elephant was found dead in Kothamangalam forests, killed by a tiger. Last year, 23 elephants died in the district. There are about 1,200 elephants in the district's forest ranges.

Camera captures tiger in Coimbatore forests May Have Crossed Over From Sathyamangalam

For the first time, a picture of a tiger on the prowl in the jungles near Coimbatore has been captured by a camera set up by the forest department. The first-ever visual evidence of the presence of the big cat in the Sirumugai range of Coimbatore forest division was released on Monday.
    “We had set up a camera trap in Sirumugai. And, for the first time, the camera caught the picture of a tiger last week,” Coimbatore divisional forest officer (DFO) V Thirunavukkarasu said.
    Till now, only pug marks have been spotted in a few areas of the 694 sqkm forests girdling Coimbatore. However, on April 17, the camera trap (a camera hidden inside a box and fixed on to a wooden post) captured a tiger lurking behind a tree in an open tract of land in Sirumugai. The wildlife census carried out in Coimbatore forests in March revealed the presence of tigers in Mettupalayam, Karamadai and Sirumugai ranges of Coimbatore forest division. Pugmarks of seven tigers were spotted in three out of the six forest ranges of Coimbatore division. “Three pug marks of tigers were spotted in Sirumugai and two each in Mettupalayam and Karamadai,” the DFO said.
    Buoyed by the presence of pug marks, the forest department set up a camera trap in an area to ascertain the presence of tigers. Within a week of placing the camera, a tiger was spotted in Sirumugai, adjoining the Bhavani Sagar jungles of the Sathyamangalam forest division. “It could be a spill-over population of tigers from the Bhavani Sagar range,” said the official.
    Spread over 69,000 hectares of tropical forests, the Coimbatore forest division straddles known tiger habitats of Sathyamangalam and Nilgiris forests in the north and northwest. With the tropical vegetation of Coimbatore offering a tantalising prey base of spotted deer, mouse deer, sambar and black buck, tigers from the adjoining Sathyamangalam and Nilgiris forests are now stalking Coimbatore’s jungles.
    During the recent census, wildlife activists sighted at least one spotted deer for every sqkm and a mouse deer in every three sqkm of forest land. Tigers normally move around in open, flat jungle tracts as it makes hunting easier. In Sirumugai, spread over 11,000 hectares, the vegetation is not dense and deers are plenty. Perhaps, that explains why the tiger has been spotted there. Next, the forest department plans to set up a camera trap in the Mettupalayam range.

NEW TERRITORY: A tiger spotted in Sirumugai

A wildlife census after nine years

A comprehensive wildlife census covering all the forest areas in Kerala will be carried out soon. The census, which is likely to begin next month, is expected to give a clear indication regarding the wildlife wealth of the State. The latest survey comes after a gap of nine years.

It was in 2002 that such a survey was held in the State last. Though the tiger and elephant populations of the State are estimated regularly, the latest date on other wildlife present in the Kerala forest are not available, says N.V. Thrivedi Babu, Additional Principal Chief conservator of Forest.

While the tiger population estimation of the State was carried out in 2010 and 2006, elephant population was estimated in 2010.

Precious little is known about other wildlife species which are present in the biodiversity rich forest of the State, officials say.

Census will be conducted in the 35 forest divisions involving all the divisional forest officers. Agencies such as the World Wildlife Fund and the Kerala Forest Research Institute have offered to participate in the exercise. It is estimated that around 2,000 officials and volunteers will have to be involved in the process.

Before the 2002 census, a comprehensive survey covering the entire forest area was held in 1997. The earlier survey results had indicated a positive trend in terms of wild animal population.

The department is in the process of finalising the modalities of the census, including the methodology that needs to be adopted. It will also evolve a module for training the participants. Forest authorities are also planning to seek the support of non-governmental organisations and volunteers for the census as it will considerably reduce the census workload of its staff. Moreover, the participation of volunteers selected from the general public will help in ensuring transparency and credibility of the exercise, Mr. Babu says.

The volunteers will be made part of the expert teams that will carry out the survey, he says.

A day in Valparai

Red Whiskered Bulbul

Indian Black bird

On the way....

Heaven at 7 AM

India wild tiger census shows population rise

The number of tigers in India's wild has gone up by 20%, the environment and forest ministry says.

The latest census puts the population of the big cat at 1,706. There were 1,411 tigers at the last count in 2007.
The count included 70 tigers in the Sundarbans tiger reserve, which had not been covered in the last census.
India, with more than 45,000 sq km (27,961 miles) of forest area under 39 designated tiger reserves, had 100,000 tigers at the turn of the last century.
Since then there has been an alarming decline in numbers with 97% of tigers lost to poaching and shrinking habitats.
Today, fewer than 3,500 tigers remain in the wild around the globe with India accounting for more than half of them.
Environment Minister Jairam Ramesh described the increase in numbers as "good news" and "a very encouraging sign".
"We have expanded the survey to cover the entirety of India now and our estimate is now more accurate," Associated Press quoted Rajesh Gopal of Project Tiger, the government's tiger conservation body, as saying.

Conservationists used hidden cameras installed at strategic points [like water bodies in forests and in the territories of big cats] and DNA tests to count the cats.
The survey included difficult terrain such as the Sundarbans mangrove forest in West Bengal state bordering Bangladesh.
Tiger numbers have been rapidly falling in recent years due to a rise in poaching, which experts say is now organised in a similar way to drug trafficking.
Conservationists say the authorities have not been able to put a stop to it, owing to corruption and the ever-changing techniques used by the cartels.
There is a huge demand for tiger bones, claws and skin in countries like China, Taiwan and Korea where they are used in traditional Chinese medicine.